Website Upgrades and Redesigns for Existing Sites
Make Your Existing Site Work Harder
What Are Website Upgrades?
Not every business needs a brand new website. Sometimes the foundation is solid but the site needs a refresh, a speed overhaul, or new functionality to keep up with how customers expect the web to work.
We take existing websites and make them faster, better looking, and more effective at converting visitors. That might mean a visual redesign, a migration to a better platform, adding structured data for AI search, or fixing the technical issues that tank your search rankings.
Every upgrade project starts with an assessment of what is working, what is not, and what will have the biggest impact on your business. We prioritize the changes that produce the biggest results.
Key Features
Visual Redesign
Update the look and feel of your site without starting over. New layouts, typography, and visual direction on your existing platform.
Speed and Performance Improvements
Image compression, code splitting, caching, lazy loading, and Core Web Vitals fixes that make your site load faster.
Platform Migration
Move from an outdated platform (Wix, Squarespace, old WordPress) to something faster and more capable without losing your content or rankings.
Feature Additions
Add booking systems, forms, chat widgets, payment processing, member areas, or other functionality your business needs.
How It Works
Site Assessment
We audit your current site for speed, SEO, accessibility, and conversion issues. This tells us exactly where to focus.
Upgrade Plan
A prioritized list of changes ranked by impact. You decide what gets done now and what can wait.
Implementation
We make the changes on a staging environment so your live site stays untouched until everything is tested and approved.
Launch and Monitoring
Push the upgrades live, verify everything works across devices, and monitor for any issues in the first two weeks.
Benefits
Frequently Asked Questions
We work with WordPress, Shopify, Squarespace, Wix, Next.js, and most common platforms. If a platform migration makes more sense than upgrading in place, we'll recommend that and explain why.
Upgrades typically cost 30-60% of what a full rebuild would, depending on scope. Some projects (like a speed optimization or adding structured data) can be done in a few days.
We take care to preserve your URLs, redirects, and on-page SEO during any upgrade. Most clients see ranking improvements after upgrades, not drops.
Yes. Website upgrade projects work well remotely. We collaborate over video calls and shared staging environments with clients anywhere in the US and internationally.
Pairs Well With
Website Upgrades delivers stronger results when combined with these complementary services.
Website Development
Custom websites built for Portland businesses on modern frameworks. Fast, accessible, and built to convert visitors into customers. Starting at $2,500.
Explore Website DevelopmentWebsite Maintenance
Ongoing security updates, plugin management, content edits, and performance monitoring for Portland businesses. Your site stays fast, secure, and current. Starting at $300/month.
Explore Website MaintenanceWebsite Audits
A clear look at your site's speed, SEO, and conversion performance for Portland businesses. Delivered with a prioritized fix list your team can act on.
Explore Website AuditsReady to Get More From Your Existing Site?
Book a free upgrade consultation. We'll review your current site, point out what's slowing it down or holding back conversions, and scope the work needed to bring it up to modern performance and design standards.
Book Your Free 30-Min Call